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Copywriting Services
ARTSNOW NEWSLETTER
The Project: The goals for the ArtsNOW newsletters has been to expand awareness of ArtsNOW's mission and increase engagement with educators and donors. In this particular email, sent during their giving campaign, the goal was to raise $10,000.
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The Strategy: Working with the marketing director and graphic designer, I developed copy that aligns with the client's mission of transforming education in Georgia, South Carolina and Florida through arts-integrated learning. With graphics and stats that would appeal to donors and messaging that speaks to educators, we were successful in our fundraising goal. ​




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